Good day
Funny where a chance conversation with someone can lead you? A few weeks ago when I was talking about the last recession in the 90's and the fact that I doubled turnover as a result of quite frankly getting sick and tired hearing about the doom gloom, I suddenly get asked to talk to businesses about coping with the recession. It was nothing to do with the person I had the conversation with, though maybe it is on a subliminal level. Which reminds me about one of my previous bloggs on 'The Law of Attraction'.
And then today, with a little help from Louise Third of Integra Communications, Heart FM get in touch for an interview next week. Hurrah! Once again, I've already decided to up my game and have a better year personally and professionally this year than last, which is quite something because last year was nothing to complain about.
So what's with the title, 'Rising High in Turbulent Time'? From my perspective, rising high is a choice. You can ride the quest of the wave or get pounded by it's force. I'm made a few strategic mistakes I admit it and some have cost me dearly, but it's where we go from here. Whether you are a business owner or employee there is one thing for sure. Remaining static could be a dangerous choice. Getting out, getting known, getting seen and being remembered is certainly going to work in your favour, if not immediately, then very soon. Don't forget, think it, feel it, see it and the Law of Attraction will do the rest.
Ann
Friday, October 31, 2008
The Message in a Brand
I'm on a roll now. This is my second blog today. What have I learned? Clearly if I diarise it it gets done. Hardly brain science.
I was sitting in the reception of a client company, Cummins Generator Technology, yesterday when I picked up their corporate magazine and flicking through it I came upon a little red folded up booklet which informed all Cummins' stakeholders 10 Top Things To Know about their brand.
It made fascinating reading and I was kindly handed a complimentary copy of the magzine to take away with me.
So I've decided to model their example and put something in words today that I hope will help to reflect what me and my company's brand promise is all about.
It's more than a phone call to confirm your appointment. More than an email to answer your query. More than a meeting to explore the problem. More than a question to stimulate your thinking. More than listening behind the words. More than observing to see the shifts. More than acknowledging your commitment. More than believing your intention. More than expectation in your promise. More than achievement in your endeavours. It's all of these things and something more. It's the sum of past experience and the promise of tomorrow. It's the one thing I hope you can trust. My brand.
I was sitting in the reception of a client company, Cummins Generator Technology, yesterday when I picked up their corporate magazine and flicking through it I came upon a little red folded up booklet which informed all Cummins' stakeholders 10 Top Things To Know about their brand.
It made fascinating reading and I was kindly handed a complimentary copy of the magzine to take away with me.
So I've decided to model their example and put something in words today that I hope will help to reflect what me and my company's brand promise is all about.
It's more than a phone call to confirm your appointment. More than an email to answer your query. More than a meeting to explore the problem. More than a question to stimulate your thinking. More than listening behind the words. More than observing to see the shifts. More than acknowledging your commitment. More than believing your intention. More than expectation in your promise. More than achievement in your endeavours. It's all of these things and something more. It's the sum of past experience and the promise of tomorrow. It's the one thing I hope you can trust. My brand.
Mind Crunch or Credit Crunch?
Hello again!
I know....... long time no blog! And since I have dedicated today to catch up on my writing (aren't you so proud of me Kirsty? ...she's the influence behind anything I do Web/IT wise) you may well see an abundance of blogs and articles over the coming months. Well let's face it, unless it's in the diary, does it get done? Must be something to learn from that!
So, where to start? Well the last 3 months have been some of the most interesting I can honestly say I have had in my life. Funny isn't it, over the years I've been on scores of courses, listened to endless tapes (or is it Ipods today?), read hundreds of books and spoken to many many wise and learned people that you'd think that I'd have the secret to the universe. But there's nothing quite like 'experience' when it comes to learning and change.
So now you are sitting there expecting to read about some catastrophic incident that occurred recently and all the woes, blood, sweat and tears that I battled through to emerge safely and sainly out the other end? Sorry to disappoint!
Ok so the credit crunch has had its effects on the Martin household, but how is it that I can 'hand on my heart' say that I feel even happier and more content than ever? My coach recently said (yes I know, I'm a coach why should I need a coach ...answer, don't we all if we want to continually be moving in the right direction ?) that real 'learning' comes through listening, I mean really listening, to something in your head or your body that's trying to get some attention and finding out what the heck's going on. And that includes when you're feeling really great as well as when you're having a freeky moment.
And the BIG shifts come from when you commit to getting a 'learning' from every good or bad situation.
So there's a credit crunch and for some it could mean them losing everything they have. For others it could mean having to cut back. How timely it was that Lesley Brown sent something to me recently that just puts everything into perspective. Let me know and I'll glady pass it on.
Until later
Ann
I know....... long time no blog! And since I have dedicated today to catch up on my writing (aren't you so proud of me Kirsty? ...she's the influence behind anything I do Web/IT wise) you may well see an abundance of blogs and articles over the coming months. Well let's face it, unless it's in the diary, does it get done? Must be something to learn from that!
So, where to start? Well the last 3 months have been some of the most interesting I can honestly say I have had in my life. Funny isn't it, over the years I've been on scores of courses, listened to endless tapes (or is it Ipods today?), read hundreds of books and spoken to many many wise and learned people that you'd think that I'd have the secret to the universe. But there's nothing quite like 'experience' when it comes to learning and change.
So now you are sitting there expecting to read about some catastrophic incident that occurred recently and all the woes, blood, sweat and tears that I battled through to emerge safely and sainly out the other end? Sorry to disappoint!
Ok so the credit crunch has had its effects on the Martin household, but how is it that I can 'hand on my heart' say that I feel even happier and more content than ever? My coach recently said (yes I know, I'm a coach why should I need a coach ...answer, don't we all if we want to continually be moving in the right direction ?) that real 'learning' comes through listening, I mean really listening, to something in your head or your body that's trying to get some attention and finding out what the heck's going on. And that includes when you're feeling really great as well as when you're having a freeky moment.
And the BIG shifts come from when you commit to getting a 'learning' from every good or bad situation.
So there's a credit crunch and for some it could mean them losing everything they have. For others it could mean having to cut back. How timely it was that Lesley Brown sent something to me recently that just puts everything into perspective. Let me know and I'll glady pass it on.
Until later
Ann
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